What it is:
Using an effective, proven program, GS Marketing generates high-quality email leads and phone calls to dealers utilizing search engine marketing campaigns through elite search engines. SEM campaigns harness the power of Google and Yahoo! to promote dealer products and services that consumers are searching for.

• Create effective Dealer campaigns to drive qualified search traffic
• Capture high quality leads for far less than purchasing through third party lead providers
• Send email leads and phone calls directly to your dealership via deep links to your dealer website 
• Manage the look and content of ads within the sponsored area of the search engine page to produce maximum conversion
• Generate the most relevant key words geo-targeted to the Dealership services
• Manage the 'pay-per-click' traffic, ensuring optimum cost, position and ROI
• Deep link within your Dealership website to ensure relevance, value and conversion
• Provide monthly performance and budget reports
• Compliments current SEO efforts on the FUSION websites
• Comply with Toyota and TDAC SEM policies
• No long-term contracts. Month to month

What it costs (Four levels available based on Dealership size and market area):

Dealer Search Engine Marketing	One Time Set-Up	Monthly Fee	Monthly Media Budget
Platinum Plan	$299.00 *	$299.00	$3,000.00
Gold Plan	$299.00 *	$299.00	$2,000.00
Silver Plan	$299.00 *	$299.00	$1,000.00
Bronze Plan	$299.00 *	$299.00	$500.00

* Any unspent media will be rolled over into the following month. The one-time set-up fee will be waived for a 12 month contract.

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