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MATURE VEHICLES BRING IN NEW MONEY.

Increase RO totals and customer-pay revenue.

 
Category: Direct

Learn how Rohrman Auto Group achieved an $81:$1 ROI by targeting high-mileage vehicles.

Challenge 

The Rohrman Auto Group is a high-performing group of dealerships with strategies in place to retain customers and drive revenue. As a challenge to further increase their revenue potential, they wanted to utilize a new approach that would grow their average RO totals and capture inactive customers.

Click the button below to read the solutions used, and the results they achieved. 

 

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