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Phone Calls

Outbound phone calls that bring customers to your dealership.

 

 

Drive appointments and build lasting relationships

GSM's live, high-performing phone calls help you target ToyotaCare and Defecting Customers who negatively impact your SCR score. Begin establishing a relationship with prepaid maintenance customers to develop dealership preference when their prepaid maintenance term is over.

 

ToyotaCare Service Retention (Prepaid maintenance)

Maintenance Due Soon

5K, 10K, 15K, 20K, and 25K service

Maintenance Overdue

5K, 10K, 15K, 20K, and 25K service

Expired Maintenance

 

Defecting Customers – 10 months since last service, select up to 5 offers or create your own

 

Win the Shift to Mobile with Phone Calls

All customers who are overdue for a pre-paid maintenance service are called to schedule a service appointment and call agents notify dealership staff that appointments have been made. Call agents will present a special offer, which is unique to the dealer and customer segment, making it relevant and appealing. 

 

Mobile Success is About Being There, Being Relevant, and Being Useful

Owning a mobile phone is a necessity in today’s on-the-go society. We check our phones 150 times a day, and we spend an impressive 177 minutes, or nearly three hours on our phones daily*. This presents a wealth of opportunities for dealers to reach and influence customers as they solve problems and manage their daily to-dos - like auto maintenance! Including mobile as part of your marketing mix drives up customer retention and brand awareness because it allows you to reach your customers where they are constantly connected.

*Source: Google, Sept. 2015: Micro-Moments: Your Guide to Winning the Shift to Mobile

Since we started the calls program we have been setting more appointments, bringing in more customers, driving customer loyalty, and increasing retention.
Jimmy Wilson
Service Director at Round Rock Toyota
 

See how our outbound Phone Call service can help your dealership!

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