We know the automotive industry.

GSM is a full service marketing company specializing in digital and direct solutions for the automotive industry. For over three decades, we’ve worked with the best brands in the business providing data-driven strategy, technology, and creative across all tiers and groups. We know automotive.

We dissect every single step of the customer journey with our clients to create high-impact lead generation campaigns, customer acquisition and retention programs, and marketing communications that are completely personalized to your business needs.

Our promise to you:

When you work with GSM, you’ll have a team that does whatever it takes to help you succeed—a team you’ll enjoy working with. Together, we’ll identify your specific marketing needs to deliver the right solution with easy-to-use technologies and consumer-driven insights.

We take care of the marketing, so you can focus on the bigger picture.


We’re not in this to win awards, but here’s a few of the wins we’re most proud of.

Social Causes

Pulse is our internal philanthropic organization that helps plan company events and charitable outreach programs. We created Pulse as a way to give back to the community and help those in need. With Pulse, we become more involved in our community, helping children and families in need so everyone has the opportunity for a bright and successful future.

Additional Charities:

As an affiliate of The Friedkin Group, GSM also supports: Junior Achievement, United Way, American Cancer Society, American Diabetes Association, Career Gear, Dress for Success, and Toys for Tots.